In the past few months, some of India’s leading brands goes for a brand makeover. Major retail store Lifestyle and Shoppers Stop changed. Shoppers Stop now boldly says ‘Start something new’. The ‘Born tough’ tyre brand CEAT goes for a more streamlined logo and the poor rhino is nowhere around. Godrej group of companies, now has a dash of color in their font logo.

Indian bank Canara bank rebranded to a more upmarket color. Joining in, UTI Bank morphed from its old school logo to a more jazzy AXIS bank. I guess they felt the need to stand up to the competition of the multinational banks with an image makeover and a better brand positioning.

Has anyone thought about the AA in Anil Ambani’s Reliance logo. Think about it. Sometimes it could be that dying need to make the presence felt.

Image: Hasselblad Website

When was the last time you felt you’d seen something and it blows you away. And you felt the urge, specially if you’re blogging or those office water cooler chats, to shout-out-loud that what this stuff is packed with. Offered in 22 and 39 megapixels, Hasselblad are the cameras you stop talking about megapixel and any of those silly little jargons. With it’s history spanning a century & half, that includes the portraits of our planet from space and a moon trip with NASA.

Hasselblad H3D is rumored to have a price tag around $25,000. Its not for everyone or the average consumers, we can call it Rolls Royce of cameras. If you’re those few people to own this camera, you better be making masterpieces not simply take pictures.